Providing effective, tangible results through user experience leadership.
We help businesses maximize the value of their investment in product development by crafting effective user experiences with an emphasis on measurable results.
User Experience ReportsStrategic guidance and proven solutions. Download our free analysis of voter-friendly presidential candidate sites.
Publications | Adaptive Path Reports. Our new line of downloadable reports offer strategic analysis and practical advice on user experience issues. Our first report, an examination of Presidential Campaign Sites, is available free to our newsletter subscribers. For more on the Presidential campaigns report, check out the press release.
New Essay | Seven Resolutions for 2004. The Adaptive Path partners share their resolutions for a better user experience in 2004.
Interview | The Visual Vocabulary, Three Years Later. Over at Boxes and Arrows, Dan Brown interviews Jesse about what he’s learned in the three years people have been using the Visual Vocabulary to document their site architecture.
New Essay | User Experience Accountability. How can you prove the impact of user experience on business results? Our business strategist Scott Hirsch has some ideas.
Events | AP Cocktail Hour this Monday. With our good friends Lou Rosenfeld and Steve Krug in town, we thought we’d buy a couple of rounds at a local pub. Please join us this Monday, October 20, 2003, at 5:30 p.m. Details in our latest newsletter »
New Essay | User Expectations in a World of Smart Devices. Our resident trendwatcher Mike Kuniavsky takes a look at ubiquitous computing, the next big user experience revolution.
Our approach combines our industry-leading understanding of user behavior with a commitment to meeting the business goals of our clients. Instead of selling one-size-fits-all solutions or lists of rules, we tailor all our services to the specific needs of each client.
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